The Ali Blog

Creativity comes in all forms. I always think of myself as the creative type, from a myriad of DIY passion projects to cake decorating. I love creating. Blogging has allowed me to turn blank pages into great contents that I can share with my community and connect with like-minded people and to me, that's jolly good fun. I love blogging about business and lifestyle-related topics. If you like what I write, please subscribe below and never miss a post.

Earlier this week, multiple sources reported a major development in the crypto space. Find out more.
By Aleisha Lee June 16, 2025
The imminent approval of Solana Spot ETFs will mark a major disruption in traditional markets. Setting the next crypto frontier, Solana is not just another token, it's ultra-fast, super cost effective and developer-friendly blockchain that powers a vast and growing ecosystem of real-world applications. From DeFi and tokenised payments to NFT platforms and Web3 gaming, Solana offers unmatched scalability and speed that rival traditional financial systems can't beat. Now its inclusion in ETF offerings signals a shift in regulatory momentum and investor appetite. Read on....
The Business of Selling Dreams
By Aleisha Lee July 8, 2022
Desires are strong and dream last long. Mass-market brands sell us reality, whilst luxury brands have the incredible ability to sell us dreams. Through compelling storytelling, these brands ignite our immediate desires to imitate an ideal world that’s exclusive, successful, glamorous and prestigious which ultimately translates into our willingness to pay a premium for their products. Read on to find out the rationale behind this price phenomenon in the world of luxury.
Happy Ageing - the promise of the AI powered care bots
By Aleisha Lee July 11, 2021
Known for bear hugs, affection, smiles, and wisdom, grandparents are special. They tell the best stories, have the answers to everything, not to mention the candy treats. How can we embrace the power of AI technology to make sure that our Nan and Pop age happily in their golden years?
By Aleisha Lee April 29, 2021
In the last few months, it has been near impossible to exist on the internet without noticing NFTs, the technology dominating the world of collectibles, art and gaming. In this month's post, I will bring you to the crazy, wild and expensive world of NFTs where millions and millions of dollars worth of NFTs have changed hands, but nothing makes any sense. In the relatively short history of the crypto world, from the ICO boom in 2017, the smart contract platform era in 2018, Stablecoin in 2019, DeFi craze in 2020, in 2021, the torch has passed on to NFTs. Is NFTs another 'Tulip Mania' - an enormous bubble waiting to pop? Is it just another crypto wave that just comes and goes, or is it a paradigm shift that is incredible and inevitable?
By Aleisha Lee March 31, 2021
Are diamonds just 'the girl's best friend'? This post explores the world of men's jewellery, from the lavish splendour in the Renaissance era and heavy metal in the world of rock 'n' roll to modern day fashion statement, an expression of style that embraces androgyny and individuality. The moment you say ‘men’s jewellery’, it’s not unusual to think high-wattage gold chains and enormous rings encrusted with too much diamonds that rappers wear.
Daigou 2.0: the transition from hessian shopping trolley to omnichannel sales channel
By Aleisha Lee March 1, 2021
Explore how the coronavirus pandemic has shaken up and transformed the billion-dollar industry. Gone are the days when international university students and Chinese aunties with hessian shopping trollies sweeping baby formulas off the shelves while frantically WeChatting their buyers in China to finalise the transaction, choking up almost every Chemist Warehouse store, making parents furious over baby formula shortages. Desperate mums like myself had to scour pharmacies, supermarkets, Kmart, Big W, eBay, Amazon, you name it, for a tin of organic infant formula for my baby boy. It was an ongoing struggle until the coronavirus pandemic hit our shores and government closing the border to all international travellers. Overnight, it upended inbound tourism and disrupted the entire Daigou ecosystem and the logistics network.